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Sarah, Author at FOMO
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Author: Sarah

As part of our campaign to spread the word about the importance of body protection on every single ride, not just on the cross country course, we are embarking on a quest to reach as many riders as possible to highlight the benefits of body protection. After all, you wouldn't go riding without a helmet, so why risk a ride without protecting your torso aka. where your vital organs are housed? We are delighted to launch our FOMO Fitting Lab UK tour, which will see our team visiting yards and events up and down the country holding demos, fitting our new FAZE 100 body protector and answering your safety questions.    The first leg of our journey as you may well know was close to home here in Scotland at the stunning Blair Castle International Horse Trials. We were delighted to partner with renowned safety specialists A2B equestrian who hosted our fitting lab in their prime location stand by the show jumping arenas.  Our objective for the weekend was simple: make as many riders as safe as possible in the saddle. We brought along sample sizes for visitors to try on and took measurements to advise riders of all shapes and sizes the FAZE100 best for them. Each visitor to the stand was fitted for their new body protector by FOMO Founder, Carmen, who is not only an inspiring businesswoman but also has a degree in engineering which has given her the skills to create a truly innovative safety essential.  During your time in the fitting lab, you will be shown the features of our Body protector and how the unique adjustable mechanism works to mould your body protector to your exact body shape; by limiting the space between your body and the foam we are significantly reducing the margin for injury should you fall.  With pre-orders pouring in over the four days at Blair there were corks popped and bubbles aplenty while customers fed back how comfortable and lightweight the FOMO FAZE100 truly is. One customer almost left the stand wearing it because she had forgotten she even had it on! Stay tuned for more FOMO Fitting Lab dates very soon.  ...

Horse riding has been a huge part of my life since I was little and has become an even bigger part of my life since starting FOMO (formerly TEQNOX) back in 2016. I hated riding in a body protector growing up and would do my best to avoid wearing one at all costs no matter how bruised and battered I was. Going to university meant that I sold my horse and fell away from riding for a while but a series of sporting injuries on the netball court meant that I soon found myself back doing what I loved and competing for the university equestrian team. It was a combination of this and my bachelor’s year project for Sports Engineering that saw me come up with the concept of redesigning body protection for equestrian sport. That was in 2015 you can imagine my relief (and eyebags) now that we are finally launching FAZE100.  The concept behind the name of FAZE100 comes from the definition of the word ‘FAZE’ which means to change or disturb and that is exactly what we want to do. FOMO wants to change the perception of body protection and create products that are so comfortable, you won’t even know you’re wearing them. It’s been a tough journey but a rewarding one and the team and I thought this would be a good point to share some of the highs and lows of the process and maybe inspire more people to try out our product or innovate in this amazing sport that we all love so much. In the beginning  The first-ever prototype I made for my university end of year presentation was horrendous. I learned to sew, bought a £16 sewing machine from Amazon and had a crash course in one of my best friends grannies living room. There was quite literally blood, sweat and tears.  Gaining traction Winning the Sports Innovation Challenge back in 2016 was one of the best moments of my life. The keynote speaker was Van Phillips that created the blade-runner prosthesis that you associate with Paralympians. Funnily enough, he is also a keen horse rider. Having successful business people from the likes of Addidas and MyProtein believe in the idea was really motivating and gave me the belief that I could actually go out there and make the idea a reality.    Overcoming hurdles Explaining to non-horsey folk things that horsey folk would naturally understand can sometimes be a challenge. Taking things right back down to basics has been a requirement for us to fundraise and ensure our research and development has been focused on making a product that performs the way you need it to. Research & Development One of my favourite moments to date was when we were drop testing on to the body protector and mechanism again and again and the results were brilliant. Don’t worry we filmed some videos of this that we will be sharing with you all in the near future. Current Stage So we are finally at first production runs of products. It’s very exciting, the foam is en route, adjusters are being made and the garments are being sewn! The team has tested this body protector over and above standard requirements and we will be excited to receive official certification soon.    Try before you buy On a final note, we will be at the A2B stand at Blair Castle International Horse Trials. So come visit us and try before you buy! The team will also be taking product reservations so you can ensure you are first on the list to become part of the FOMO family. Thanks again to everyone for following our journey! Now it’s time for us to pull our socks up and deliver on what you have all been waiting for.  Carmen...

After I was notified that I had been picked for the BE 100 team I was absolutely ecstatic that my hard work had paid off, however this being mine and Herbies first Frickley I was very nervous. We travelled down on Wednesday night the lorry was packed with everything you could possibly think of, enough to last a month. When we arrived we were able to settle Herbie in and meet the team.   Thursday morning was trot up morning, we were all kitted out in our very smart FOMO jackets and GT blade sharpening hat covers. Herbie passed with flying colours as did the rest of team Scotland all looking very smart. Half of the team faced the 38-degree heat to do dressage on Thursday with everyone producing good tests considering the conditions. Herbie was raring to go on Thursday night when I took him for a leg stretch even though it was roasting. Friday morning was our dressage day and it was an early start for us, beginning with a warm-up with Olivia Willmott; Herbie was very chilled and worked very well. Following this, we returned to the stables to bath and plait him up to ensure he was looking his best for our test at 2.12pm. I was on board an hour before my time and after watching the last of the Scots do their dressage tests, the pressure was definitely on. Herbie didn't let the big atmosphere get to his head and kept his cool as did I. He produced a very good test to finish on 31.8 which I was very pleased with and it put us into 19th position going into the next phase. After our third course walk with the team and Sue Hendry it was time for dinner then an early bed to ensure we were well-rested ahead of Cross Country day. Saturday morning we woke up to the sound of torrential rain and plenty of mud - a big change from the previous day's weather but being the Scottish team we are well used to unpredictable weather. I was last to go in our team and was so nervous after watching everyone come back with good rounds in what was very challenging weather conditions. However, I didn’t let it get to us, and Herbie and I flew around the course clear inside the time with the feeling that he could do it all over again when he finished. Everyone rushed into action at the finish line and it was great teamwork as the 2* team helped to wash, ice and walk the horses, which was much appreciated. After all the Scottish were back safe and sound Sue did a great course walk with us for the SJ before Sunday. Sunday started with the final trot up and the rain hadn't stopped, however, we were again very smart (and dry) in our FOMO jackets and the horses stayed warm in their lovely rugs sponsored my Lindores. Thankfully Herbie passed again with flying colours then we had a bit of a wait until SJ as we were last to go out of the Scottish team. Having never done a 3day event before I didn’t know how Herbie would go but Sue helped warm us up with a short and sharp warm-up which was what we thought was best for him. He went in and had a bit of a spook but once I got him going he jumped a perfect clear round within the time. This meant that we finished an incredible 10th out of 80+ very talented u18 combinations and the highest placed Scottish rider.  It was an amazing experience and made even better with my very supportive teammates and trainers. Thanks once again to all of the wonderful sponsors that supplied us with our amazing kit -  we all looked very smart and the horses very much appreciated their well-deserved polo mints!!   Photos kindly supplied by Jim Spiers...

Two years ago we launched Teqnox, and at the time the name fitted our new brand perfectly, however, our company has evolved into something much greater since then and it seemed only right that the name should evolve with us. Allow us to introduce to you our brand-new identity, FOMO. To most of us, FOMO signifies the fear of missing out. Missing out can be interpreted in many different ways; to some of us falling and hurting ourselves means missing out on a win or a qualification, to others it means missing out on a wage or playing with your kids and in unthinkable circumstances, it can even mean missing out on your future. To us, FOMO removes the fear of missing out. We have positioned safety at the heart of our cutting-edge design without compromising on comfort and movement. FOMO will allow you to perform at your best whatever your discipline, and when you inevitably do fall, you can be sure that we've got your back. The FOMO body protector is like no other and we wanted a unique name to fit our unique product. It is also important for our new name to reflect the personalities behind the company. We have passion and innovation at our very core and FOMO was born from entrepreneurial people who can, and will, change the world. We don’t compromise when it comes to our customers. You, the riders, deserve the very best equipment to keep you safe which we have delivered in the most effective way with no fuss. We’ve made the complex simple and have not compromised on research, development or testing which we have taken well above and beyond to minimum safety standards. We started as an award-winning company back in 2017 and through our product, our customer service, our ethos and our dedicated team we intend to live up to that honour on every single ride your FOMO goes on. When you see the strong flash of red from the FOMO logo, we want you to recognise it as a sign of trust. Trust us to deliver a product that is dynamic and innovative. Trust us to be a business that cares about its customers and that cares about the future; not just your future, but the future of our business, the future of safety, the future of our sport and even the future of our planet. Be Your Best...